Reputational Risk in the Post-financial crisis era, Part 1: Business’ Global Deficit of Trust

June 17th, 2009

Jon Low“My Administration is the only thing between you and the pitchforks.”

U.S. President Barack Obama felt compelled to speak these words to the leading U.S. bank CEOs at a White House gathering to which they had been summoned on April 9, 2009. Driven by the public’s anger at the financial crisis, the President employed a metaphor invoking 19th-century images of “peasants with pitchforks” and scythes rising up to demand better treatment from their overlords. That such revolutions regularly occurred from 1776 until 1917 in Europe, North America and South America added a modicum of historical weight to the implied threat. more »

Insurance Compliance & Communications in the Age of Conversation

December 13th, 2009

Chaos at the Capital: Reading Between the Lines–What are they really saying in Albany?

July 10th, 2009

Lisa BlackPolitical Communication is both a field of study and a sport. Rapid media changes and pressing policy concerns are the core of the game, in which writing and verbal communication is the skill, and deciphering the intended message from the actual speech or press release is the talent.

According to George Washington University, Political Communication is “the study of the flow of information through political processes: The study of who knows what, when, where and how; and how people use their information to further political goals.” more »

Archive for April, 2009

Baby Steps to Successful Social Media Marketing

Tuesday, April 28th, 2009

In an increasingly digital world, classic sales and marketing tactics are becoming increasingly obsolete. Most customers do not want/need to listen to a lengthy sales pitch; instead, they want more concise information at a faster pace and, if a business is unable to do this, they find someone else who can. (more…)

Team-Building Best Practices

Wednesday, April 22nd, 2009

In a February 2009 interview with the New York Times, Raymond Bickson, CEO of Taj Hotels Resorts and Palaces, acknowledged that team-building exercises are especially critical to the success of a brand, and he would know—his flagship hotel in Mumbai made headline news worldwide when it was attacked by terrorists last November. (more…)

Think Tank interview: Chris Johnson, dna13

Friday, April 17th, 2009

Layoff alternatives: How to cut costs without cutting staff

Thursday, April 2nd, 2009

Unemployment rates are as high as employee morale is low, and C-suite executives are starting to take drastic measures to cutback on expenses without resorting to layoffs. And in these cases, protecting their workforces doesn’t entail handing out millions of taxpayers’ dollars, a la AIG—for those executives who responded to the Financial Executives International/Baruch College’s Zicklin School of Business 2009 Q1 CFO Outlook Survey, more pragmatic options are being explored, such as: (more…)

The makings of a ‘best company to work for’

Thursday, April 2nd, 2009

“Best of” lists that rank companies according to how great they are to work for may seem arbitrary to some, but landing in a top spot in Fortune or BusinessWeek’s annual rankings is akin to gaining acceptance to an Ivy League university. After all, employees remain the driving force behind successful brands and bottom lines, and common sense tells us that the happiest employees are also the most motivated, productive and loyal. This alone makes investigating the shared characteristics of these top employers worth investigating, as they just may be the last ones standing at the end of this economic maelstrom. (more…)

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